Mobile Centric Designs are the Need of the Day

Internet has evolved at a very rapid pace in the last few years and web designing has thus gone through the incredible levels of transformation. For any business today, it is extremely important to have a functional website and to have a robust online presence. Visible websites play a huge role in defining the success of any business. Only a few years back, the website designs primarily focussed on how they will appear on the larger screens of desktops and laptops. However, with smartphones flooding the market and becoming more and more capable, people have now started using the internet more on their handheld gadgets than the large screen computers. This is the reason why mobile centric designs have gained a lot of traction in the recent past.

Multimedia has spread its wings and brings under it the more advanced tools. This, coupled with the increased use of internet on the mobile phones, has nudged the web designers and developers to create websites more for the smartphones and less for the larger screens. In other words, the web designer today is more inclined towards the ‘mobile first strategy’.

The designing and development process for mobiles and desktops is completely different. But the designers are faced with the challenge of making the websites functional on all the platforms regardless of the screen size and resolution. This necessity has given birth to the responsive web designing. This type of designing ensures that the website does not lose fluidity even when viewed on multiple platforms. But even while creating responsive pages, designers put ‘mobiles’ ahead of the desktops. Therefore, they create a page more suited for the smaller screens of smartphones and tablets and then add different multimedia functionalities for the desktop viewing. The designers and developers also have to keep in mind the futuristic needs while creating the web pages. The web and device technologies are rapidly advancing and it is important to make sure that the website does not become obsolete in the coming time.

The web designing has gone through the reimagining process. The old tricks that served the needs well are not out of fashion. The web experts are always looking out for new ways to minimize the distance between development and designing. The focus is on catering to the needs of the mobile users first. Therefore, the layouts are getting simpler for the small screens. These layouts then function as a framework to which the other tools are added for the larger screens.

‘Mobile First’ strategy was also not devoid of the challenges. With the advancements in the internet and smartphone technologies, the mobile users are now looking for fully functional websites for their devices. Therefore, the design process has to be such that the mobile internet access provides the same user experience without losing the features and functionalities. This is where the responsive mobile web designing or RWD comes into picture. Today, RWD is being adopted by all the businesses. The responsive websites now come with full navigation features.